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My #compstrat cadres: Meditate this shoal token gleaned during pristine stages of catastrophic bargain mitigation. The communication betwixt cosmical scarcity & what we're flogging loses almost all significance & compute. How gain this transmute our achievement on the other cause?  https://www.marketingweek.com/marketers-delay-campaigns-coronavirus-fears-escalate/ Tweet stimulant 2 My #compstrat cadres- Part2 input to proximate week's moot as oldskool wag comes so seal to radiant advice re bargaining during covid. But his big notion fails: over/different remunerated instrument disgrace advertising. Bring a amend big notion 2class for ur plan disgrace. #hw https://www.marketingweek.com/mark-ritson-marketing-covid-19/ -  -  -  -  -  -  -  -  -  -  -  -  - I vision you all are retaining secured and hale. Please let me recognize if there's anything I or the initiate can do. Re this written POV assignment --- meditate twain tenets and my stimulants for each. Think about ways your plan disgrace ( Lyft) strength do compute bargaining in these future weeks and months - ways which narrowhither abundant over heavily on some of the commemorative and present examples Ritson notes (e.g. Marks & Spencer in WWII and LVMH today) and hither on Ritson's cop-out instigation at the end of his party - over remunerated instrument befriended disgrace advertising. This is your hazard to hone your strategically imaginative chops. ~500 tone is finished.