Case studies are an important learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research

 Case studies are an leading literature management in office classes as they collect an opening for you to censoriously irritate events that keep fascinated settle in real-life officees. This develops your censorious pondering and elimination skills as you elimination the two-of-a-trade and toil in which your office resides delay an end view of formulating a approveation for the challenges faced by the assemblage. Select one of the three occurrence studies listed underneath, which can be plant in your textbook. Evaluate the occurrence of your exquisite, and suit to each of the questions underneath using twain hypothesis and trained managerial pondering as polite as supported elimination. Option 1: Microsoft (pp. 94–95) MBA 5501, Advanced Marketing 3 1. Evaluate Microsoft’s work and marketing extrication aggravate the years. What has the assemblage manufactured polite, and where did it stick? 2. Through the impression of a gregarious, economic, political, and technological (PEST) anatomy, what are the general environmental factors impacting Microsoft? 3. Who are the top three competitors of Microsoft, and what are their advantages/disadvantages delay i-elation to satisfying the estimate declaration of their customers? 4. Evaluate Microsoft’s new expansions into areas such as inquiry engines and smartphones. Do you ponder these are amiable areas of enlargement for Microsoft delay a standpoint on customer estimate, recompense, and fealty? Option 2: Tesco (pp.154–155) 1. Evaluate Tesco infamy’s work and marketing extrication aggravate the years. What’s most leading to the Tesco infamy delay i-elation to changes in how consumers provision for grocery works? 2. Through the impression of a PEST anatomy, what are the general environmental factors impacting Tesco? 3. Who are the top three competitors of Tesco, and what are their advantages/disadvantages delay i-elation to satisfying the estimate declaration of their customers? 4. How allure Tesco enlarge delayout losing standpoint on its heart customer as they behold to preserve customer estimate, recompense, and fealty? Option 3: IKEA (pp.185–186) 1. Evaluate IKEA’s office pattern concept and how it has evolved through the years. It has been formal that they keep essentially alterable the way mass provision for furniture. What are the pros and cons of this expression of management for IKEA? 2. Through the impression of a PEST anatomy, what are the general environmental factors impacting IKEA? 3. Who are the top three competitors of IKEA, and what are their advantages/disadvantages delay i-elation to satisfying the estimate declaration of their customers? 4. As IKEA beholds to preserve markets in the United States as polite as spread to areas such as Asia and India, what would you approve to preserve customer estimate, recompense, and fealty? In formatting your occurrence anatomy, do not use the question-and-answer format; instead, use an essay format delay subheadings. Your APA-formatted occurrence consider should be a stint of 500 tone in tediousness (not counting the denomination and allusion pages). You are required to use a stint of three peer-reviewed, academic sources that are no over than 5 years old (one may be your textbook). All sources used, including the textbook, must be allusiond; paraphrased symbolical must keep cognate in-text citations